about what is ltpb

What is Leave The Pack Behind

ltpb logo
Leave The Pack Behind is a tobacco control program that provides young adults smoking and quitting information, personalized support, and quitting resources – all for free!

Leave The Pack Behind works with numerous volunteers, supporters, organizations, agencies, clubs, etc. to drive toward the shared goal of reducing young adults’ use of commercial and alternative tobacco/nicotine products.

Leave The Pack Behind is funded by the government of Ontario, through its Smoke Free Ontario strategy.
about history

History of Success

how-long

The name for this program was adopted with permission, from the World Health Organization's 1999 World No Tobacco Day campaign.


Leave The Pack Behind began in 2000, in response to a call for proposals from Ontario’s Ministry of Health and Long-Term Care.


With over 15 years of experience, Leave The Pack Behind has harnessed innovative and successful strategies for reducing young adults’ use of commercial and alternative tobacco and nicotine products.

Successful milestones of Leave the Pack Behind over the past 16 years include:

Why LTPB Exists

More young adults smoke than any other age group1 20% (20-24 years olds) vs. 16% (all age groups 15+ years old)

Up to 1 in 4 smokers have their first cigarette after the age of 182

Young adulthood is a stressful time, which may increase the risk of smoking3-5

Most young adult smokers say they want to quit6-8

Quitting before the age of 30 can eliminate the increased risk for cancer, heart disease, and other tobacco-related illnesses9

Research & Evaluation

Evidence Based

All of the social marketing campaign activities, and programs and services that comprise Leave The Pack Behind are based on research evidence. Ongoing, systematic program evaluation and research are central components of Leave The Pack Behind.

Program Evaluation & Research Summary Reports

Publications

Leave The Pack Behind researchers examine the smoking and quitting behaviours of older youth and young adults.

Publications

about history

Goals & Objectives

Leave The Pack Behind advocates for smoke free campuses and communities, where all smokers are politely and effectively supported to quit, and non-smokers are respectfully discouraged from taking up any tobacco/nicotine product.

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about who we are

Who We Are

Kelli-an Lawrance
Director &
Principal Investigator
Stephen Agnew
Graphic Designer
Meagan Barkans
Clinic Coordinator
Agnes Hsin
Research Coordinator,
Programming & Communications
Amanda Kirkwood
Assistant Manager,
Research & Evaluation
Kasthuri Paramalingam
Research Coordinator,
Programming & Communications
Jennifer Ryder
Research Coordinator,
Programming & Communications
Teresa Shanley
Administrative Assistant
Lindsay Taylor
Assistant Manager,
Programming & Communications
Heather Travis
Manager

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about partners

Partners

The goal of Leave The Pack Behind is to reduce the prevalence and rates of tobacco use among young adults. We could not do this without the support and assistance of our partners.

Smoker's Helpline
Smoker's Helpline
Ontario Ministry of Health and Long-Term Care
Ontario Ministry of Health and Long-Term Care
Centre for Addiction and Mental Health / The Stop Program
Centre for Addiction and Mental Health / The Stop Program
Ontario Lung Association
Ontario Lung Association
Ontario Public Health Units
Ontario Public Health Units
Ontario Tobacco Research Unit
Ontario Tobacco Research Unit
Program Training and Consultation Centre
Program Training and Consultation Centre
Program Training and Consultation Centre
Propel Centre for Population Impact
Registered Nurses Association of Ontario
Registered Nurses Association of Ontario
Cancer Care Ontario
Cancer Care Ontario